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Helsinki Airport allowed passengers to temporarily change its name

The largest airport in Finland went to such a campaign for marketing reasons, and speaking of the reaction in social networks - was not wrong.

Michael Sanders by Michael Sanders
12/23/2021
in Business, Europe
A passenger adds his name to Helsinki Airport's facade

A passenger adds his name to Helsinki Airport's facade

125
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Anyone who wants for a short period of time can name the airport of Helsinki in his honor. This means that they get to see their name above the official signage on the facade of the airport.

Usually airports around the world are named after influential and famous personalities. Like Charles de Gaulle airport in Paris or John Kennedy airport in New York. With this initiative Helsinki Airport will thus become the first airport in the world to use the names of its customers.

The new offer of the airport is a proof of its commitment to its passengers and customer experience. Commenting, Finavia Corporation Vice President of Marketing and Customer Experience Katja Seeberg said:

“We firmly believe that airports have always been and should always be for passengers. After all, what would they be without customers? We are very proud to be the first airport in the world to name itself after you, me and all of us.”

The new initiative is part of the celebration of the opening of the airport’s renovated Terminal 2.

Speaking about the renovated terminal, Seeberg noted that Finavia aims to strengthen Helsinki Airport’s position as the leading transfer hub in Northern Europe. Therefore, it invests heavily in projects aimed at creating a high-quality passenger service. In addition, the company is making every effort to ensure smooth traffic flow, attractive services and reduced transfer times.

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